This week’s post comes from a graphic designer who works with academics. Ben approached us when one of his colleagues suggested our readers may value tips on creating infographics to illustrate and promote their research. Ben Brockbank can be contacted on firstname.lastname@example.org.
As this post demonstrates, good infographics offer a fast, effective and eye-catching method of conveying complex information in a more accessible and engaging way.
In the context of research, ‘infographics’ can apply to any number of visual outputs, including presentations, visual reports, illustrations that accompany an article, or scientific diagrams. However, with academic and research infographics, probably the most widely used outputs are the research poster and visual abstract. I’m sure you’re familiar with research posters.
Less well-known, are visual abstracts which condense the information from an abstract into a more engaging visual display. Visual abstracts still provide key information but are more flexible and varied in terms of size and content than research posters or traditional written abstracts.
Example of a Visual Abstract